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Best Way to Go as a Jeweler: Manufacturer or Wholesaler?

halo ring


When talking about leisure expenses like jewelry, there are many purchasing options a jeweler can go for. The most common options are going to a wholesaler or manufacturer. There are people who would prefer manufacturers while others wholesalers. This article will weigh the two options and help you as a jeweler come up with a final decision.

Why Manufacturers are the better choice

High Quality

Undoubtedly, manufacturers offer high quality. Most manufacturers have a wide variety of products made from the most precious stones like sterling silver gold plated silver, pearl, fine silver, sapphire, American diamonds, Emeralds and rubies. Most manufacturers have the aim of producing quality products for all the clients. Also, the manufacturing and design team does all it can to provide long lasting jewelry. Most manufacturers use anti-tarnish silver when making jewelry because they want to come up with the best designs. Buy genuine Black diamond for sale online.

Pricing

Unlike most chain stores which have to sell within a range of prices to maintain their reputation in the market, manufacturers understand how important competition is and provide prices that are worth the value of the product. Also, as there is no middleman between the consumer and the manufacturer, the price remains reasonable.

After Sale Services

Most manufacturing companies ensure the items you purchase are with no damage and are packaged according to your orders. They also include a return and refund policy where consumers can return the product they ordered in case they do not like it. This makes manufacturers stand out since mist wholesalers don’t have this policy, instead consumers are given the store credit in return.

Outstanding designs

Vintage ring


In addition to quantity, manufacturers also focus on the quality if the jewelry they are making. They make different designs of each product to suit the different needs of the clients. Most are innovative and have a team that specializes in coming up with unique designs.

Shop from home

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Now that the world is becoming digitally secure and powerful in digital platforms, manufacturers allow consumers to purchase products from the comfort of their homes.

Why Wholesalers are even better

Purchasing jewelry from wholesalers is equally better to purchasing from manufacturers. Here, your perception does not matter. When telling people to buy jewelry from wholesalers, they might not welcome the idea because many think of wholesalers sell bulk items but of low quality. Jewelry pieces from wholesale shops are also made of High quality and the fallacy should stop.

Everything at one place

Wedding ring


Purchasing jewelry from wholesalers gives you the ability to get everything under one roof and from one provider. Most jewels know the inconveniences that come with purchasing items from different places and how buying jewelry from one store simplifies the re-stocking process. Instead of having to deal with different shipping costs, different delivery dates, many invoices, and different suppliers, you can buy from a wholesaler and forget all that trouble. Buying from a wholesaler leaves you with one invoice, one call to make, one delivery date and an accumulated amount of shipping and postage. This helps jewelers free up valuable time and mental space enabling them to carry out other aspects if the business well.

Consistency

Many people overlook this but when buying jewelry from a wholesaler, jewelers get the advantage of having jewelry with consistent designs. Having consistent products is considered to be a positive selling point. Successful businesses maintain a consistent style that has some characteristics in all of its items. For instance, most designer brands are well renown for having a precise product and customers know what to expect when purchasing from the brands. Likewise, as a jeweler, having a consistent style and design helps you go a long way.

Also, when buying from wholesalers, jewelers have the chance to develop their brand and have a consistent look in all their products. If you buy from a wholesaler, most of your products will have a common pattern that links each if the patterns to another. This can help your brand grow since they turn into a flagship of their own business.

Unlike what most people think, buying products from wholesalers does not mean you are buying low quality products. Buying from wholesalers also helps jewelers when managing and stocking their business. It helps jewelers get enough time to manage other aspects of their business. When purchasing from wholesalers, also, jewelers become more stable and can supply goods to customers at a given time. With high-volume purchase, jewelers also get the advantage of buying products at a cheaper price.


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